Q: What's unique about TheSEOFirm?
A: TheSEOFirm's competitive advantages are two-fold.

We have a proprietary keyword research model that analyzes users' intent, region-specific real estate terms in addition to macro traffic trends and competition to find you the best terms to secure buyers.

Our second competitive advantage is the unique relationships and processes that we have to help us build high-quality, one-way links in the real estate space for you.

Q: How can you build high-quality, one-way, relevent links for me better than anyone else?
A:

The key to ranking well in Google (the source of the traffic and subsequent leads and sales) is content and quality, one-way links. We can secure quality, one-way links better, faster and cheaper than anyone out there for real estate professionals.

We know the real estate webmasters, how to differentiate "quality" websites (as seen by Google), and how to build quality, one-way links for real estate professionals from other related websites.

We know real estate and how to:
1) Get your site ranked in Google and Yahoo,
2) Generate traffic to your website,
3) Turn traffic into real leads,
4) Help you turn leads into sales and money in your pocket.

Quality, one-way link building isn't "rocket science." It's just time-consuming and monotonous and needs to be done right.

We provide these SEO and link building services to real estate professionals in a quality and professional manner. We have a better process than anyone else out there for securing these real-estate links for you. We can also do it more cost-effectively for you, so you can spend your time more effectively on closings, listings and sales.

Q: Give me an example of why I want to use a real estate SEO specialist?
A: We focus on helping secure BUYERS for our clients, not LOOKERS. There's a big difference.

Unless you've spent time in the real estate industry, it's hard to have empathy for the amount of time that looky-loo's can waste wanting to see properties. If they're not qualified, not a real buyer or if they have another agent, it's not a great use of your time.

This translates back to the heart of real estate SEO.

Yes, terms like "new york condos" may have a higher search count that "new york condos for sale." However people that type in the latter are more serious. They're not looking to rent, or lease, or have a party there. They're looking to buy. Those are the people you want calling you.

Our proprietary systems help us target the right keyword for you. Not only based on factors that drive traffic - but based on factors that help make real estate agents more money!

Q: What is my site ranking dependent on?
A: Site ranking tends to be "cumulative" and is dependent on the following factors:
  • The specific keyword phrases (search terms) that have been targeted
  • The overall competitiveness of your industry - how many players are there
  • Whether you are targeting a regional, national, or international market
  • How well ranking is monitored and the site tweaked over time for SEO
  • The progress of your reciprocal linking campaign
  • Number of competitor sites achieving new ranking themselves

 

Q: Does every page of my website really need to be optimized?
A: It's best to have a site that is well-optimized for SEO, but frankly these days most website templates are much friendlier than the websites of yesterday. Too much of the SEO services world is geared toward problems that don't exist as much anymore. Most true SEO benefits for your website occur away from your site, not on it.

 

Q: How long does it take for my changes to take effect?
A: Most changes will take between a month to three months to take effect. This incorporates the time that it takes to get your web page spidered, and then the time it takes to get that page into the database or "index" of the search engine. Sometimes the process may take longer, and with the advances of Google and other search engines you may possibly see results quicker in less competitive areas.

 

Q: How about your competitors who claim to submit to thousands of search engines?
A: First off, there are simply not "thousands" of search engines to which to submit. In addition, these types of automated search engine submissions will most likely not result in the web traffic you are looking for, but they excel at getting you thousands of pieces of unsolicited e-mail. Most of the submissions are to a large number of Free For All (FFA) sites. Submitting your site to FFA pages can actually damage your site's reputation in the search engines, because many search engines consider this to be SPAM, and it could actually penalize your website ranking.

 

Q: What Are Your Terms of Service?
A: This Terms of Service ("TOS") and Acceptible Use Policy ("AUP") sets forth the principles that govern the use of the Web-based products, emails and services provided by The SEO Firm (the "The SEO Firm Services") by The SEO Firm's customers and the customers of resellers of the The SEO Firm Services (collectively, "customers"). The SEO Firm's goal is to offer customers a positive experience in their use and enjoyment of the The SEO Firm Services.

To help The SEO Firm offer its customers the best user experience possible and to ensure the The SEO Firm Services are used in an appropriate manner, all customers need to follow the same rules and guidelines with respect to their use of the The SEO Firm Services. This AUP is designed to help protect customers, and the Internet community, from irresponsible, abusive or illegal activities, and to make the The SEO Firm Services available to all customers as consistently and efficiently as possible.

By accessing and/or using the The SEO Firm Services, you agree to adhere to this AUP. Inappropriate Actions. Actions, whether intentional or inadvertent, that The SEO Firm considers inappropriate and grounds for restriction of access to or removal of offending material or termination of The SEO Firm Services include, but are not limited to, the following:

- Using the Services to sell any products or services that are unlawful in the location at which the content is posted or received or the products or services delivered;
- Using the Services to undertake or accomplish any unlawful purpose (including, but not limited to, posting, storing, transmitting or disseminating information, data or material which is libelous, obscene, unlawful, threatening, defamatory, or otherwise objectionable in The SEO Firm's or its upstream providers' sole opinion), or which infringes the intellectual property rights of any person or entity, or which in any way constitutes or encourages conduct that would constitute a criminal offense, give rise to civil liability, or otherwise violate any local, state, federal or international law, order or regulation;
- Using the The SEO Firm Services to post, store, send, transmit, or disseminate any information or material which The SEO Firm determines (in its sole opinion) that a reasonable person could deem to be objectionable, offensive, indecent, pornographic, harassing, threatening, embarrassing, distressing, vulgar, hateful, racially or ethnically offensive, or otherwise inappropriate, regardless of whether this material or its dissemination is unlawful;
- Using the Services to send unsolicited email to any email address where the owner has not provided affirmative consent to receive marketing communications;

 

Q: What Is Your Refund Policy?
A: We're so confident that you'll be happy with our work, that we give you the first 30 days to evaluate us. If you don't believe that you've received exceptional value for your money, we’ll refund every penny. You have absolutely no risk in working with our firm – only upside and more cash flow.  If you would like a refund and you're within 30-days of your original sign up with The SEO Firm, please contact john [at] theseofirm.com with your account information for a refund.

Q: Can you guarantee a number #1 position in the search engines?
A: Nobody can guarantee a number #1 position or specific ranking for your site for a given keyword phrase. There are simply too many factors beyond anyone's control - the search engines changing their ranking algorithms, efforts made by competitors, and new sites being added to the Web. However, our system has helped put more dollars in more real estate professionals' pockets over the years than any other firm.